Get your profile ready for Spotify Wrapped

The biggest viral moment of the year for Spotify accounts is just around the corner. At the end of each year, millions of Spotify users flood their social media feeds to share what they have listened to most over the past few months, driving huge amounts of traffic to the platform. A huge opportunity to connect with your fans. To help you make the most of it, here are four simple tips to put into practice before 15 November.

1. Take the opportunity to refresh your look!
   
   Update your profile with a new photo that reflects your current style, review your bio to make sure all the information is up to date, include details of your latest (or upcoming) releases, and remember to check your social media links too.
   
   
2. Add an artist playlist to your profile.
   
   Create a playlist using your personal Spotify profile, then use your Spotify for Artists account to feature it on your artist profile. Use the Spotify Wrapped theme to share what your year has been like as a listener, which songs you have played most, which artist you have discovered and fallen in love with and, of course, which songs you have released in 2023.
   
   
3. Record a thank-you message.
   
   Appear in your fans' Spotify Wrapped with a video thanking them for their support and telling them about upcoming releases. Your video must be no longer than 30s; it must be filmed vertically; and it must not include music, singing, lyrics, explicit material, logos, text or graphics. You can find the section for uploading your thank-you video before 15 November in your Spotify for Artists profile.
   
   You can see some examples here.
   
   
4. Highlight your upcoming gigs.
   
   Let your fans know when and where they can celebrate your year together by enjoying your music live. Update your gig listings with some of Spotify's official partners, such as Ticketmaster, Songkick, Eventbrite, so Spotify can show them during your fans' Spotify Wrapped.